Missouri Sports Betting Ballot Measure Approved By Voters
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Missouri voters authorized legal mobile and retail sports betting wagering, allowing regulated books to take bets next year.
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The sports betting ballot procedure gone by a slim majority early Wednesday morning after more than 2.9 million votes were counted.

Seven of the 8 states bordering Missouri enable mobile or retail sportsbooks. That consists of Kansas and Illinois, which divided the Kansas City and St. Louis city areas with Missouri, respectively.

Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to authorize sports betting wagering this year.

" Missouri has a few of the best sports betting fans in the world and they showed up huge for their favorite teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a statement. "On behalf of all 6 of Missouri's expert sports betting franchises, we wish to thank the Missouri voters who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose valuable tax revenue to our neighboring states. Most importantly, the passage of Amendment 2 implies a new, dedicated, permanent financing stream for Missouri classrooms."

Missouri sports betting next steps

Voter approval means as much as 14 mobile sportsbooks could start accepting bets next year. It is unlikely all 14 available licenses are used.

DraftKings and FanDuel financed nearly every dollar of the "yes" campaign and will undoubtedly use to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses readily available without needing to partner with a Missouri brick-and-mortar gambling establishment or sports betting group (and pay an accompanying fee).

Six licenses are readily available to each Missouri gambling establishment operator, respectively. Caesars, regardless of opposing the tally measure, will likely use its license to launch the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will also likely release their particular books.

The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays unclear if they will introduce mobile sportsbooks.

The staying 6 licenses are reserved for each of the major professional sports betting groups that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were amongst the most prominent proponents of the ballot measure.

Along with DraftKings, FanDuel and Caesars, Missouri wagerers should expect other prominent national brands consisting of BetMGM, bet365, BetRivers and Fanatics to seek market gain access to.

Launch possibility tiers IF Missouri voters authorize sports betting:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Likely: Fanatics, bet365, ESPN BET Are Already Live In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's tally procedure permits every Missouri gambling establishment to open retail sportsbooks on their respective properties. Most if not all 13 casinos managed by the six gambling establishment operators are expected to open in-person wagering options such as sports betting kiosks and possibly devoted, full-service sportsbooks.

The six sports betting teams can likewise open in-person sportsbooks within or nearby to their particular home playing locations. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that permit in-stadium retail sportsbooks.

The language around the ballot step requires the first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, perennially books' most lucrative time of the sports betting calendar.

Missouri sports betting wagering background

The effective Missouri sports betting project comes regardless of millions in financing opposing the measure from one of the state's biggest gambling stakeholders.

Caesars spent countless dollars to defeat the step. In many other states that connect online sports betting with a state's brick-and-mortar casinos, an operator is given a minimum of one license per managed property.

In that circumstance in Missouri, Caesars would be managed a minimum of three potential licenses, one for each casino it manages. Instead, Caesars just has one. In states with the license-per-property design, companies can either open additional in-house books or, more commonly, farm out the license to a rival that pays an accompanying fee in exchange.

FanDuel and DraftKings, which have roughly two-thirds of U.S. nationwide sports betting deal with market share, might potentially have an upper hand on their competitors by making the set of untethered licenses. It stays to be seen which 2 books will make these slots, but the language around the ballot procedure would appear to favor the 2 nationwide market leaders.
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Polling earlier in the year revealed the "yes" vote with a slight lead. Support efforts were bolstered by tens of millions spent by DraftKings and FanDuel.

A series of television and radio advertisements concentrated on the income legal would generate for Missouri public education. Opponents, funded mostly by Caesars, argued the supporters' ads were misleading and the tens of countless projected dollars raised would have a negligible impact in a state that already spends billions on education yearly.
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